From store upgrades to major developments we respond to the needs of the developer, architects, retail client and end-user. Our goal is to optimize trade by creating the very best retail experience.



Inspirational retail environments

WSP USA delivers award-winning retail projects across the world. As a market leader, we respond to the needs of investors, developers, retail clients and their customers. We focus on our clients’ commercial and business requirements, helping to create inspirational environments to attract customers and encourage them to make your shopping venue their first choice.

Expertise across the full project cycle

Our services span the full project life-cycle from preliminary concept and master planning to design, implementation and aftercare. We deliver high quality, high-performance environments that prioritize comfort, safety and energy-and-resource efficiency. In addition, we draw on our global expertise to deliver specialist services including fire protection engineering, high performance design, architectural lighting design and environmental consultancy.

We add value to the bottom line

Our extensive experience in retail gives us unique experience and in-depth understanding of the intricate nature of each individual project. Whether your project is an individual store or a new shopping mall, the refurbishment of a supermarket chain or an entire retail-led urban regeneration scheme, we help you to maximize your customers and add value to your bottom line.

Engineering Mall of Egypt

MALL OF EGYPT

Expertise Across the Full Project Cycle

We deliver award-winning retail projects across the world, responding to the needs of investors, developers, retail clients and their customers. We focus on our clients’ commercial and business requirements, helping to create inspirational and innovative environments to attract customers and encourage them to make our client’s shopping venue their first choice. 

Our services span the full project life cycle, from preliminary concept and master planning to design, implementation and aftercare. We are recognized experts in the asset management of existing malls, food stores and retail parks. Through our property services, we deliver high- quality, high-performance environments that prioritize comfort, safety, and energy and resource efficiency. Through our transport expertise we ensure that the car park design and access enhance the arrivals experience.

Footfall Analysis for Decision Making

We help developers optimize their portfolios, by advising on footfall, rental values, energy-saving strategies, and developing maintenance contracts.

The traditional rental model for shopping centres was based on turnover, but today’s customers are more likely to browse before taking advantage of competitive prices online. Even though volumes of people might be going up, revenues in shops are falling.

To help developers understand how people move around their shopping centres, we have developed a model to study footfall. We help developers to decide what they need to do to get the right footfall in the right places. Through big data analysis it is possible to assign a value to the time spent by customers in the mall or in a single store and, from that value, calculate the rent of a commercial property. Ultimately, good design is all about how to get maximum footfall in maximum areas to allow the retailers to maximize their potential and our clients to maximize rent.

This real-life occupancy data also helps us to design better buildings for our clients. For example, we can use the data to decide that, since the occupancy peaks of a shopping mall in a hot climate are not occurring at the hottest part of the day, an expensive high-capacity chiller would not be required.

Energy-Efficient Solutions for Retail

Retail spaces consume a lot of energy and with climate change challenges and new energy regulations coming in, developers are re-evaluating their portfolios. Our environmental, building services and utilities teams work closely together to ensure that existing shopping centres are meeting the standards as well as making important energy savings.

Engineering Liverpool One

LIVERPOOL ONE, UK

Creating Retail Destinations

Our experience designing mixed use retail-led urban regeneration developments, such as Liverpool One in the UK, tells us that retail destinations are a place for the community to come together. Customer experience is the key to ensuring people stay longer and return time after time.

A major part of the shopping experience is easy access. This relates to the amount of traffic, ease of car parking, ease of getting in and out, public transport options and the ‘feel’ of the space.

Our traffic and transport services help to make schemes accessible to the communities they serve, as well as support planning approvals. We also provide infrastructure design to support efficient car parking, freight and service yard logistics and local road improvements, coupled with the utilities services necessary to support our client’s retail scheme.

Adding Value to the Bottom Line

Our long experience in retail gives us unique and in-depth understanding of the intricate nature of each project. Whether a project includes an individual store or a new shopping mall, the refurbishment of a supermarket chain or an entire retail-led urban regeneration scheme, we help our clients to satisfy their customers and add value to their bottom line.