Business Models Shaping New Mobility

The term “New Mobility” once referred to a futuristic concept, but the future is now. Today, New Mobility describes the progression of change in transport, technology and mobility that is transforming the global landscape. New Mobility encompasses a range of possible outcomes based on the unique starting points and specific needs of each community.

A WSP white paper shares consensus surrounding the long-term outcomes and benefits of New Mobility, with a focus on developing practical action plans. Drawing upon research derived through extensive interviews with international industry experts and direct learning from cutting-edge projects around the world, New Mobility Now is designed to assist technology firms, national, regional and local governments, transport network and system operators, investors, developers and strategic land-owners in mapping out their New Mobility future today.

New Mobility Now presents a structured approach based around five defined strands of a New Mobility future:

• Automated
• Connected
• Electric
• Shared
• Business Models and Revenues

New Mobility Now presents four key strands of change that envision many different potential futures for global transport networks and places. The fifth strand - business models and revenues – is the glue that binds them all together and envisions the best possible long-term outcomes for all stakeholders.

Incentivizing New Mobility

The reach, incentives and influence of a given business model position it as the core enabler for New Mobility as a whole, joining the automated, connected, electric and shared mobility components in a mutually reinforcing scheme.

For transport and mobility change to improve growth and returns for stakeholders, it must include affordable and economically sustainable solutions that promote investment and maintenance from both private and public sector interests. Therefore, business models must create a fair, sustainable, self-maintaining and politically acceptable operating model that encourages such cross-sector collaboration.

It is highly unlikely that a generic business model can be applied globally, given the variation of needs, priorities, costs and benefits among countries.

While some of the more advanced pricing models already being applied in the shared mobility space could be adapted to a wider range of stakeholders, New Mobility Now also envisions new business models that wrap the automated, connected, electric and shared strands of New Mobility together in order to promote the best possible long-term outcomes.

Download the WSP white paper New Mobility Now  to know more about the five strands of a New Mobility future.

Interested in learning more about the opportunities, challenges and critical steps to successfully implement New Mobility strategies? Contact WSP’s global research team at [email protected] and we will be pleased to provide you with valuable insight into your market.